Each year, The Kellogg School of Management brings together 100 senior executives for the Kellogg Marketing Summit. Check out the video of the summit and some pictures below:
How do you create transformation for your organization and for yourself? Marketing experts gathered at Kellogg to discuss at the 8th Annual Marketing Leadership Summit. #KelloggMLS pic.twitter.com/221vI05CVn
— Kellogg School (@KelloggSchool) October 12, 2018
Five imperatives for 2019 from Jeff Jacobs & Jason Heller @McKinsey @KelloggSchool Marketing Summit #KelloggMLS pic.twitter.com/oHbHua7jya
— Jim Stengel (@JimStengel) October 4, 2018
Geoff Cottrill on the marketing principles that drove the transformation of the @Converse brand #KelloggMLS pic.twitter.com/SIpWphcxw2
— Jim Stengel (@JimStengel) October 4, 2018
Kevin Hochman @kfc telling the remarkable, ongoing transformation story @KelloggSchool Marketing Leadership Summit #KelloggMLS pic.twitter.com/h0IP0ES4Cn
— Jim Stengel (@JimStengel) October 4, 2018
@JasonHeller shares the #capabilities that the modern marketer must evolve across the value chain #kelloggMLS pic.twitter.com/83FSbAbHvV
— McKinsey Mktg&Sales (@McK_MktgSales) October 4, 2018
Live from 8th annual Kellogg Marketing Leadership Summit. Prof Ben Jones on when in life do people make great #innovative contributions #KelloggMLS pic.twitter.com/UOtPGmS8yq
— McKinsey Mktg&Sales (@McK_MktgSales) October 4, 2018
Trust what customers DO, not what they SAY in #research. Watch digital footprints, real behavior #KelloggMLS pic.twitter.com/9FMi7JoOWc
— John Starkweather (@johnstarky) October 12, 2017